E-Commerce Breakfast Series: How to Drive 24/7 Sales with AI: Conversational Commerce for African Businesses

E-Commerce Breakfast Series: How to Drive 24/7 Sales with AI: Conversational Commerce for African Businesses

Date: 20 March 2026 | Time: 8:00 AM – 12:00 PM
Format: Breakfast Session & Practical Masterclass
Location: Nairobi, Kenya

About the Event

African businesses are shifting from traditional online stores to conversational commerce—selling directly through WhatsApp, Instagram, Facebook, and web chat using AI agents.
“How to Drive 24/7 Sales with AI” is a practical forum designed to help SMEs, brands, and marketers learn how to automate customer engagement, capture orders, receive payments, and offer instant support without hiring large sales teams.

This session will demonstrate how businesses can use AI-powered chat assistants to respond to customers in real time, recommend products, recover abandoned carts, and close sales around the clock.

What You Will Learn

  • How to set up AI sales agents that engage customers 24/7

  • Turning WhatsApp & Instagram chats into real orders

  • Automating product catalogs, invoices, and receipts

  • Integrating mobile money and card payments in conversations

  • Using AI for customer support, upselling, and retention

  • Measuring ROI from conversational commerce

  • Compliance, data privacy, and customer trust

This event bridges the gap between technology providers and businesses ready to grow using WhatsApp Business, Instagram DM commerce, AI chatbots, and social selling platforms.


Why Conversational Commerce Matters?

  • Over 70% of African consumers prefer to buy through messaging apps

  • Customers expect instant replies—day or night

  • SMEs need affordable tools to scale sales without increasing staff

  • AI agents can handle inquiries in multiple languages and channels

  • Integrated payments and catalogs shorten the path to purchase

Event Highlights

  • Live demos of AI agents for WhatsApp & Instagram

  • Case studies from African businesses

  • Tools marketplace and expert clinics

  • Networking with commerce enablers

  • Step-by-step implementation guide

Who Should Attend?

  • SME owners and e-commerce entrepreneurs

  • Digital marketers & social media managers

  • Online retailers and D2C brands

  • Customer experience teams

  • Startups building commerce tools

  • Agencies supporting online sales

  • Payment and fintech professionals

Partner & Showcase Opportunities

Technology providers in conversational AI, payments, CRM, and social commerce can showcase solutions to a highly targeted audience of growth-focused SMEs. Partners gain:

  • Direct product demonstrations

  • Qualified business leads

  • Thought leadership positioning

  • Media and community visibility

Join the Future of Selling

Customers are already on messaging platforms—this event shows you how to meet them there and sell every minute of the day.

REGISTER TO ATTEND